I recently discovered something that I have been missing for years. No, not momentum – I’ve had “that” many times. However, I’ve never CAPITALIZED on it…

Here’s what always happens…

I work my butt off to do something positive (whether business or personal). I find myself working days, weeks and even months (non-stop). Then, the day comes…

Boom…it hits and huge success…

After the success, I’m so “pooped” from the work it took to get there that I decide to take it easy, slow down and sometimes even disappear for a bit.

Of course I do this because we all need rest and time to recuperate but at what price?!

I’ve said it before and I’ll say it again – success comes from hard work and hustling, period. Put your whining, complaining and self-pity away.

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All along what I’ve been doing after a success hits is I’ve been feeling “sorry” for myself and creating an excuse or reason to take an extended break. Well…the world moves fast. By the time I’m ready to come back to work, the world has moved on.

My success is old news and now I need to get my “market attention” back, I have to start all over again!

A Deadly Cycle…

I end up working hard again to get back to that momentum and then again, I’m so dead tired – I take a break.

Well, this time – I’m doing things differently and WOW is it paying off (but I also have an unfair advantage now). We recently just had the most amazing product launch in our company’s history.

14,000 sales in less than 6 days…

That’s right, we brought in more customers in 6 days in February than we had in the entire year of 2008! Now, THAT’S momentum.

I “wanted” to take some time off afterward, but not this time – I won’t make that mistake again. Luckily, we spent a ton of time in 2008 preparing for this and have been SPOT on. We got ready and now we have our entire 2009 planned.

No way I’m letting go of the momentum this time.

So, what was my unfair advantage this time?

I built up resources, people and a plan of action.

See, in the past, I never properly prepared for the success that was to come. I had to rely on either myself or a small core team and our scalibility hit a hard break. We got burned out and HAD to take a break.

This time around – we were ready. Thanks to that, we’ve been able to spread the work load around  a GREAT team of people. We’ve put structure in place that allows ME to move on to the next project to continue growing that momentum.

So, I know it’s easier said than done, but take my word for it. Don’t waste your momentum. Deal with some of the pain now but work even HARDER after you get your first success.

Success is exponential, it grows faster and faster the more of it you get. So, don’t slow down!

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Tags: capitalize on momentum, momentum

This entry was posted on Saturday, March 21st, 2009 at 1:05 am and is filed under success. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.